Let fires burn w/Selina Tobaccowala (Evite, SurveyMonkey, Gixo)
It's the opposite of what you were taught. The best entrepreneurs — they let fires burn. Knowing which problems NOT to solve is as critical as knowing how to solve them. We're revisiting this episode with serial entrepreneur Selina Tobaccowala (Evite, SurveyMonkey, TicketMaster, Gixo) to underscore the one thing every entrepreneur needs to know right now: You have to conserve energy for the biggest blazes, and learn how to sleep easy while other fires smolder around you. Cameo appearances: Cheryl Kellond (Apostrophe, Inc.), Brian Chesky (Airbnb), Lisa Curtis (Kuli Kuli), Hadi Partovi (Code.org), Jerry Chen (Greylock Partners).
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Evite: Selina Tobaccowala
At the height of the first dot-com boom, Selina Tobaccowala and college friend Al Lieb were determined to start a tech company. After a few false starts, they landed on the idea for Evite—an on-line invitation business that within its first year, attracted a million followers and $37 million in investment. When the tech bubble burst, Selina and Al were forced to lay off dozens of employees before selling Evite in 2001. But the company has survived to this day, and Selina remains a role model for women in tech. PLUS in our postscript "How You Built That," Jamia Ramsey describes how her frustration with pink ballerina tights led her to create Blendz, apparel for dancers that matches darker skin tones.
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Recode Decode: OpenDoor CEO Eric Wu / Evite CEO Victor Cho
Recode's Kara Swisher interviews two CEOs in this double-feature episode of Recode Decode: First, she speaks with OpenDoor CEO Eric Wu about how technology is encroaching on the real estate industry, why housing is ripe for disruption, and how OpenDoor is bracing for the next recession. Later in the show, Swisher talks to Evite CEO Victor Cho about how the 21-year-old company is exploring new revenue models, avoiding the "MySpace slide," and what Cho learned from Eastman Kodak's failed turnaround.
Featuring:
Eric Wu (@ericwu01), CEO of OpenDoor
Victor Cho, CEO of Evite
Hosts:
Kara Swisher (@karaswisher), Recode co-founder and editor-at-large
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Let fires burn, w/Selina Tobaccowala of Gixo
In the early days of your startup, it feels like everything's on fire all the time. Real talk: if you try to put out every fire, every day, you’ll only burn yourself out. The best entrepreneurs know how to let some fires burn. Selina Tobaccowala, veteran leader of Evite, SurveyMonkey and the fitness startup Gixo, shares her insights on how to choose which problems not to solve, and how to conserve your energy for the biggest blazes.
Read a transcript of this episode: https://mastersofscale.com
Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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