Harness CEO Jyoti Bansal on Why AI Coding Doesn't Help You Ship Faster
Harness co-founder Jyoti Bansal highlights a growing issue in software development: while AI tools help generate more code, they often create bottlenecks further along the pipeline, especially in testing, deployment, and compliance. Since its 2017 launch, Harness has aimed to streamline these stages using AI and machine learning. With the rise of large language models (LLMs), the company shifted toward agentic AI, introducing a library of specialized agents—like DevOps, SRE, AppSec, and FinOps agents—that operate behind a unified interface called Harness AI. These agents assist in building production pipelines, not deploying code directly, ensuring human oversight remains critical for compliance and security.
Bansal emphasizes that AI in development isn't replacing people but accelerating workflows to meet tighter timelines. He also notes strong enterprise adoption, with even large, traditionally slower-moving organizations embracing AI integration. On the topic of an AI bubble, Bansal sees it as a natural part of innovation, akin to the Dotcom era, where market excitement can still lead to meaningful long-term transformation despite short-term volatility.
Learn more from The New Stack about the latest in Harness' AI approach to software development:
Harness AI Tackles Software Development’s Real Bottleneck
Harnessing AI To Elevate Automated Software Testing
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20Sales: Why Every Sales Rep Should Do Pipeline Generation & How to Teach Them | Verticalised Sales Playbooks: When and How | How the Best Sales Reps and Leaders Structure Their Time with Carlos Delatorre, CRO @ Harness
Carlos Delatorre is one of the legendary go-to-market leaders of the last 20 years. Today, Carlos is the Chief Revenue Officer (CRO) at Harness, where he oversees global sales and go-to-market (GTM) operations. Before Harness, Carlos was the CRO @ MongoDB and Navan. Carlos is also an investor with a portfolio including the likes of Modern Treasury and Starburst to name a few.
In Today's Sales Masterclass We Discuss:
03:48 The Art and Science of Sales
04:42 How to Hire Sales Talent
06:26 How to Build a Sales Team
15:28 Why Every Sales Rep Should do Pipeline Generation
19:45 How the Best Reps to Pipeline Generation
21:34 Biggest challenges of Pipeline Generation
22:44 Pipeline Generation Success Stories
34:59 Sales Metrics and Conversion Rates
35:32 Customer Acquisition Strategies
37:17 Evaluating Sales Performance
39:14 Effective Sales Training
43:10 Pipeline Generation and Deal Reviews
45:05 Maintaining Sales Team Morale
46:20 Verticalized Sales Playbooks
48:37 Addressing SaaS Churn Rates
49:49 Discounting and Deal Slippage
52:02 Transitioning to CEO Role
54:15 Hiring Mistakes and Sales Rep Evolution
57:03 In-Person vs. Remote Sales Teams
57:55 Account Management Strategies
01:02:47 Creative Sales Tactics
01:04:12 Final Advice for Sales Leaders
01:04:46 Adapting Sales Strategies During Crisis
He sold his first company for billions. Now he’s building a better developer experience.
Jyoti is a cofounder and CEO of Harness, a software delivery platform meant to modernize your DevOps tooling and take the friction out of CI/CD.
Devs can get started with the developer portal.
In addition to Harness, Jyoti is a cofounder and entrepreneur partner at Unusual Ventures, which specializes in working with early-stage startups (pre-seed to Series A).
Connect with Jyoti on LinkedIn.
Shoutout to Stack Overflow user kukuh, who won a Lifeboat badge for dishing out some wisdom on Android productFlavors in gradle-kotlin-dsl.
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LitmusChaos, with Karthik Satchitanand
In this episode, we spoke to Karthik Satchitanand. Karthik is a principal software engineer at Harness and co-founder and maintainer of LitmusChaos, a CNCF incubated project. We talked about Chaos engineering , the Litmus project and more.
Do you have something cool to share? Some questions? Let us know:
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News of the week Kubernetes 1.31 release blog
Kubernetes 1.31 release episode of the Kubernetes Podcast from Google
KubeCon NA 2024 Schedule
Score accepted as a CNCF Sandbox Project
Links from the interview LitmusChaos
principlesofchaos.org
Okteto
LitmusChaosCon
community.cncf.io
Links from the post-interview chat Chaos Monkey
Chapter 5 of "Chaos Engineering" by Casey Rosenthal, Nora Jones, published by O'Reilly, covers DiRT
LitmusChaos ChaosHub
Klustered on YouTube
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#183 CEO & Co-Founder Harness, Jyoti Bansal: Three-Layered Cake
Guest: Jyoti Bansal, CEO and co-founder of Harness
Cisco bought Jyoti Bansal’s first company AppDynamics for $3.7 billion, making him a very wealthy man. But after two African safaris, a week of Michelin-starred meals in Tokyo, and more adventures all around the world, he realized that spending his money didn’t truly make him happy. After some soul-searching, he realized what he really enjoyed: “I liked to build companies. That is my craft ... If someone enjoys playing gold for six hours, I would enjoy working on a startup for six hours.”
In this episode, Jyoti and Joubin discuss the evolution of Grit, Carlos Delatorre, Tom Mendoza, Glean, growing up in India, traveling the world, three-star restaurants, soul-searching, automating gruntwork, paying for nice hotels, red-eye flights, product-market fit, Jeff Bezos, the “three-layered cake,” Frank Slootman, raising the bar for distribution, technical debt, structural efficiency, and taking pride in your work.
In this episode, we cover:
(00:59) - Top-tier CROs
(04:18) - The video game levels of startups
(07:24) - Selling AppDynamics to Cisco
(09:16) - Keeping up with high-growth companies
(12:10) - The chip on Jyoti’s shoulder
(16:15) - How he thinks about money
(18:02) - Do what you enjoy every day
(22:32) - “What would make me happy?”
(24:56) - Starting BIG Labs and Harness
(29:16) - Adjusting to a new reality
(34:13) - Work-life balance
(36:30) - What gets easier — and harder — over time
(41:44) - Product vs. distribution
(46:46) - Paying it forward
(48:29) - The next level
(50:24) - The four lists
(53:45) - Assigning clear responsibilities
(56:06) - Jyoti’s favorite interview question
(57:41) - Who Harness is hiring
Links:
Connect with JyotiLinkedIn
Connect with JoubinTwitter
LinkedIn
Email: grit@kleinerperkins.com
Learn more about Kleiner Perkins
This episode was edited by Eric Johnson from LightningPod.fm
EP 73: Jyoti Bansal (Founder, AppDynamics): Life After Selling a $3.7B Company
Jyoti Bonsal was the founder and CEO of AppDynamics, which sold in 2017 to Cisco for $3.7 billion right before it went public. We talk about that sale as well as Jody now running two separate businesses. He's the CEO of Harness. Which not coincidentally, was most recently valued at $3.7 billion, as well as the CEO of Traceable ai, which was recently valued at $450 million.
In this conversation, Jody and I talk about a bunch of different things related to operating and his different frameworks for making decisions for finding product market fit, hiring executives, firing executives, as well as the saddest day he had running AppDynamics, which was the day he actually sold the business to Cisco. A really interesting conversation, one of the more thoughtful and tactical leaders that exist in the world of startups.
(0:00) Intro
(1:40) Welcome Jyoti Bansal
(2:51) Time management
(8:43) Finding product market fit
(19:05) Product development cycle
(23:12) Startups within startups
(29:14) AppDynamics
(34:14) Lessons for young founders
(43:16) Hiring someone who's "been there, done that"
(51:02) Process of fundraising
(56:04) Reach the highest tier of VC firm
(59:45) Finding investors that believe in you and your company
(1:07:20) Founding AppD
(1:13:47) Ending up a solo founder
(1:20:42) Selling to Cisco
(1:27:33) Current state of the markets
(1:31:09) Jyoti's thoughts on AI
Mixed and edited: Justin Hrabovsky
Produced: Rashad Assir
Executive Producer: Josh Machiz
Music: Griff Lawson
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About the Show
Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode, Logan goes behind the scenes with world-class entrepreneurs and investors. If you're interested in the real inside baseball of tech, entrepreneurship, and start-up investing, tune in every Friday for new episodes.
Executive Producer: Rashad Assir
Producer: Leah Clapper
Mixing and editing: Justin Hrabovsky
Check out Unsupervised Learning, Redpoint's AI Podcast: https://www.youtube.com/@UCUl-s_Vp-Kkk_XVyDylNwLA
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About the Show
Logan Bartlett is a Software Investor at Redpoint Ventures - a Silicon Valley-based VC with $6B AUM and investments in Snowflake, DraftKings, Twilio, and Netflix. In each episode of The Logan Bartlett Show, we sit down with the people behind today’s most important startups and extract the tactics, lessons, and frameworks they’ve learned the hard way. Conversations span hiring to GTM, product, growth, fundraising and everything in between - collectively forming the ultimate playbook to make you a better CEO, investor or board member.
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SaaStr 630: Sales-led vs. Product-led? Today's Startups Need Both with Jason Eubanks, CRO at Harness
What is the right Go-To-Market strategy for a startup getting out of the gate? Sales-led vs. product-led is a hot topic right now, and Jason Eubanks, Chief Revenue Officer of Harness, shares the answer.
At Harness, Eubanks leads go-to-market. Everything is defined by customer interactions, from how they find Harness to becoming a customer. What's his response to startups figuring out which strategy to begin with, product-led or sales-led? "It doesn't really matter where you start because you'll need to do both," Eubanks said.
Full video with Q&A: https://youtu.be/aJqNJfph4Mw
Blog post: https://www.saastr.com/sales-led-vs-product-led-todays-startups-need-both-with-jason-eubanks-cro-at-harness-video/
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How to Find Product-Market-Sales Fit
In this episode from February 2019, Jyoti Bansal, founding CEO of AppDynamics and co-founder of Unusual Ventures, joins a16z general partner Peter Levine, a16z partner Sateesh Talluri, and host Sonal Choksi to discuss how product and sales evolve together for enterprise go-to-market, including key milestones for both product development and marketing, frameworks for how to think about pre- to post-product market fit, the role of additional levers like services or pricing, and more.
For the show transcript, you can go here.
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Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
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SaaStr 522: Scaling Your Startup 10x From $20M to $200M with Sapphire, Lightspeed, TripActions, and 6Sense
When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. But what are the essentials of scaling up, and how do you navigate obstacles along the way to function as a high-impact organization?
Cathy Gao, Partner at Sapphire Ventures, and Anoushka Vaswani, Partner at Lightspeed Venture Partners, moderated a panel with Carlos Delatorre, CRO at TripActions, and Latané Conant, CMO at 6sense to discuss how you can scale your startup from $20 million ARR to $200 million ARR through go-to-market execution, talent, and culture.
SaaStr 453: Harness CEO and Co-Founder Jyoti Bansal on Building a Second Unicorn, Lessons Learned the Next Time Around
Serial entrepreneur Jyoti Bansal founded AppDynamics, a company sold to Cisco in 2017 for $3.7 billion but didn't stop there. He went on to launch Harness which gained Unicorn status this year. Hear from Jyoti about the lessons he's learned from building not one but two unicorn companies.
Full video: https://youtu.be/LMAxG-ddDkU
Episode notes: https://www.saastr.com/harness-founder-jyoti-bansal-on-building-a-second-unicorn/
CRO TripActions, Carlos Delatorre: The Science of Sales
In this episode of Go to Market Grit, TripActions CRO and Silicon Valley sales legend Carlos Delatorre opens up about what it takes to build powerful and effective sales teams and strategies. Joubin and Carlos discuss two key topics, including the value of relationship building, and making your go-to-market strategy a competitive differentiator.
In this episode of Go to Market Grit, we cover:
Carlos’s criteria when vetting new opportunities including the size of the market, whether the solution has genuine differentiation that delivers real value to customers, and the quality of the team.
How a healthy market and great sales execution can make up for a mediocre product.
Why people and execution are the most important aspects in sales, even more than product and market size.
The importance of relying on trusted experts when qualifying new technologies.
Analyzing differentiation at the architectural level versus the feature level.
An inside scoop on how TripActions has been dealing with the lack of travel during the pandemic, and why Carlos views the travel freeze as both a challenge and an opportunity.
Why Carlos places limited value on relationships when selling differentiated products — and why skilled and curious salespeople tend to be much more successful than people who rely on relationships. Carlos also discusses the value of internal relationships, and why working from home can be a challenge for productivity.
The impact that an optimized go-to-market strategy can have on sales, and the magic that can happen when a sales team is given a differentiated product that delivers real value, are expert at demand creation, and can convert demand into revenue.
Viewing the sales process as a science, as opposed to an art, and ensuring that the science is applied consistently — and why ideas should flow up and down between management and sales teams.
Carlos’s key go-to-market differentiators: Being able to recruit star talent, having a solid enablement program, and having a solid execution strategy.
Links:
Connect with Carlos on LinkedIn: LinkedIn
TripActions
Connect with JoubinTwitter
LinkedIn
Email: gtmg@kleinerperkins.com
Learn more about Kleiner Perkins
SaaStr 225: Biggest Lessons From The AppDynamics and GlassDoor Scaling, 3 Elements Marketing Team Comp Has To Be Tied To & How To Create True Alignment Between Marketing and Sales with Stephen Burton, VP of Smarketing at Harness.io
Stephen Burton is VP of Smarketing at Harness, the industry's first continuous delivery as a service platform. To date, Harness has raised $20m in funding from the wonderful Matt Murphy @ Menlo Ventures and BIG Labs. Prior to Harness, Stephen was VP of Marketing at Glassdoor, managing a team of 52 in product marketing, helping grow B2B revenue from $19m to $90m in just 2 years, leading to their $1.2Bn acquisition. Before Glassdoor, Stephen was VP of Product Marketing at AppDynamics where he helped grow B2B revenue from $0 to $100m in a staggering 3 year period, resulting in their $3.9Bn acquisition by Cisco.
In Today's Episode We Discuss:
How Steve made his way into the world of SaaS and came to be VP of marketing at 2 of the larger B2B exits of the last decade in AppDynamics and Glassdoor? What were Steve's biggest takeaways from seeing the hyper-scaling at AppDynamics?
Steve has previously said, "sales and marketing must be one team". Why does he believe this is so important? What can leaders do to turn this into reality? What works? Where has Steve seen many make mistakes? Where does Steve find common points of tension between sales and marketing? WHat are the 3 elements that marketing comp should be tied and aligned to?
What does Steve mean when he says, "marketers need to embrace the developer first mindset"? What does this mean for the processes used by marketing teams? Speaking of developer-first, how can startups compete in a war for talent against FB and Google? How can they integrate autonomy into their hiring process as a core advantage?
For Steve, what does devops really mean? What does Steve believe is the right culture for devops teams? Does it differ from traditional dev teams? How can a CEO determine when is the right time to fundamentally invest in devops? What are the required steps to make devops teams as successful as possible?
60 Second SaaStr:
What does Steve know now that she wishes she had known at the beginning?
When is the right time to pour fuel on the company fire?
The playbook? Is there one? Dangers? Copyability?
What would Steve most like to change in the world of SaaS?
Read the full transcript on our blog.
If you would like to find out more about the show and the guests presented, you can follow us on Twitter here:
Jason Lemkin
Harry Stebbings
SaaStr
Stephen Burton
a16z Podcast: Product-Market SALES Fit (What Comes First?)
with Jyoti Bansal (@jyotibansalsf), Peter Levine, Satish Talluri (@satishtalluri), and Sonal Chokshi (@smc90)
One of the toughest challenges for founders -- and especially technical founders who are used to focusing so much on product features over sales -- is striking "product-market fit". The concept can be defined many ways, but the simple definition shared in this episode is: it's when you understand the business value of your product.
And that comes down to users, which is where the concept of "product-market-sales fit" comes in, observes Jyoti Bansal, founding CEO of AppDynamics (which was acquired by Cisco for $3.7B the night before it was to IPO). Bansal shares this and other key milestones and frameworks for company building in conversation with a16z general partner Peter Levine; enterprise deal team partner Satish Talluri (who was a director of product and growth operations there); and Sonal Chokshi.
So in that shift from product-market fit to product-market-SALES fit, how much should you optimize your go-to-market for product... and even the other way around? What does this mean for product design and product management? When should companies offer services? As for pricing, how do you know you're not leaving value on the table? Again, it comes down to product-market fit: If your business case is strong, you will not be leaving money on the table, argues Bansal in this special podcast series on founder stories and lessons learned in enterprise go-to-market.
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Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
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20VC: AppDynamic's Jyoti Bansal on The Sale vs IPO Process with AppDynamics' $3.7Bn Exit & The 3 Simple Things VCs Look For When Investing In Startups
Jyoti Bansal is the former Founder & CEO of AppDynamics, backed to the tune of over $350m in VC funding from the likes of Lightspeed, Greylock and Kleiner Perkins, just to name a few, before it's ultimate acquisition by Cisco for $3.7Bn. Today, Jyoti is the Founder and CEO of BIG Labs, essentially a laboratory for creating, developing, and launching innovative ideas. The first of these ideas being turned into companies being, Harness.io the industry's first continuous delivery as a service platform, where Jyoti is the Founder & CEO. As a result of his tremendous success, Jyoti has been a recipient of many leadership awards including, "Best Cloud Computing CEO to Work For," "Best CEO" by San Francisco Business Times.
In Today's Episode You Will Learn:
1.) How Jyoti made his way from selling farm machinery with his father in India to founding and selling AppDynamics for $3.7Bn?
2.) How does Jyoti look to build world class teams around him? What are the core characteristics and profiles and seed success into an organisation? How does Jyoti look to optimise each individual function in the organisation?
3.) What did the sale process of AppDynamics look like? Did Jyoti and the team run a dual process of acquisition & IPO? How did the deal come about? What were the negotiations like? Why did Jyoti turn down the first two offers? What was critical to the successful deal?
4.) Jyoti has said before, "there are 3 simple things VCs look for". What are those 3 things? How did the fundraising of AppDynamics go in the early days? What was it about the first 20 pitches that made VCs say no? What does Jyoti most look for now when choosing the VCs to work with?
Items Mentioned In Today's Show:
Jyoti's Fave Book: Crime and Punishment
As always you can follow Harry, The Twenty Minute VC and Jyoti on Twitter here!
Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC.
Namely is the all-in-one HR, payroll, and benefits platform your employees will love to use. It's as intuitive as social media, but powerful enough to support the complexity of today's workforce. Namely's mission is to help mid-sized companies build a better workplace. See how Namely can transform your workplace at www.Namely.com.
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SaaStr 151: AppDynamics Founder, Jyoti Bansal on The Requirements To Proceed Through The Scaling Stages in SaaS To Build One Of The Fastest Growing Enterprise Companies And Achieve a $3.7Bn Exit
Jyoti Bansal is the former Founder & CEO @ AppDynamics, backed by the likes of Lightspeed, Greylock and Kleiner Perkins just to name a few before it's ultimate acquisition by Cisco for $3.7Bn. Today, Jyoti is the Founder and CEO @ BIG Labs essentially a laboratory for creating, developing and launching innovative ideas. The first of these ideas being turned into companies being, Harness.io the industry's first continuous delivery as a service platform, where Jyoti is the Founder & CEO. As a result of his tremendous success, Jyoti has been a recipient of many leadership awards including, "Best Cloud Computing CEO to Work For", "Best CEO" by San Francisco Business Times.
In Today's Episode You Will Learn:
How Jyoti made his way from selling agricultural machinery with his father in India to creating one of the fastest growing enterprise companies with AppDynamics?
$0-3m ARR: What is the key goal and objective for startups scaling through this phase? How can startups look to accurately determine what their North Star in this stage? To what extent should the founder involve the customer in product roadmap and development?
$10-15m ARR: What are the core objectives for the business in this stage of the cycle? How should founders view competition through this phase? What does Jyoti mean when he says about "go-to-market strategy fit"? How can this be determined most accurately?
$60-80m: What should be front and centre of the mind of the entrepreneur at this stage? Why does Jyoti believe it is here that it is crucial to get sales execution right? WHere are the breaking points that occur in the team scaling at this phase? How does the role CEO change here?
Pre-IPO: Why is operational efficiency so crucial in this stage of the business? What did AppDynamics do best at this stage of the business? Where would Jyoti say AppDynamics could have done better in the progression through this stage?
60 Second SaaStr
What does Jyoti know now that he wishes he had known at the beginning of Appdynamics?
What is Jyoti's must read SaaS material?
Payback period is the most important metric?
If you would like to find out more about the show and the guests presented, you can follow us on Twitter here:
Jason Lemkin
Harry Stebbings
SaaStr
Jyoti Bansal