Ed Elson speaks with Nick Frosst, a co-founder of Cohere. They discuss why the company chose an enterprise-only strategy, how he sees the future of AI unfolding, and whether an IPO is on the horizon. Learn more about your ad choices. Visit podcastchoices.com/adchoices
This episode is sponsored by tastytrade. Trade stocks, options, futures, and crypto in one platform with low commissions and zero commission on stocks and crypto. Built for traders who think in probabilities, tastytrade offers advanced analytics, risk tools, and an AI-powered Search feature. Learn more at https://tastytrade.com/ In this episode of Eye on AI, Nick Frosst, Co-Founder of Cohere and former Google Brain researcher, explains why Cohere is betting on enterprise AI instead of chasing AGI. While much of the AI industry is focused on artificial general intelligence, Cohere is building practical, capital-efficient large language models designed for real-world enterprise deployment. Nick breaks down why scaling transformers does not equal AGI, why inference cost and ROI matter, and how enterprise AI differs from consumer AI hype. We discuss enterprise LLM deployment, private data, regulated industries like banking and healthcare, agentic systems, evaluation benchmarks, and why AI will likely become embedded infrastructure rather than a headline breakthrough. If you care about enterprise AI, AGI debates, large language models, and the future of AI in business, this conversation delivers a grounded perspective from inside one of the leading AI companies. Stay Updated: Craig Smith on X: https://x.com/craigss Eye on A.I. on X: https://x.com/EyeOn_AI (00:00) From Google Brain to Cohere (03:54) Discovering Transformers (06:39) The Transformer Dominance (09:44) What AGI Actually Means (12:26) Planes vs Birds: The AI Analogy (14:08) Why Cohere Isn't Chasing AGI (18:38) Distillation & Model Efficiency (21:42) What Enterprise AI Really Does (25:20) Private Data & Secure Deployment (26:59) Enterprise Use Cases (RBC Example) (32:22) Why AI Benchmarks Mislead (34:55) Why Most AI Stays in Demo (38:23) What "Agents" Actually Are (43:32) The Problem With AGI Fear (49:15) Scaling Enterprise AI (53:24) Why AI Will Get "Boring"
Nick Frosst is a Canadian AI researcher and entrepreneur, best known as co-founder of Cohere, the enterprise-focused LLM. Cohere has raised over $900 million, most recently a $500 million round, bringing its valuation to $6.8 billion. Under his leadership, Cohere hit $100M in ARR. Prior to founding Cohere, Nick was a researcher at Google Brain and a protégé of Geoffrey Hinton. AGENDA: 00:00 – Biggest lessons from Geoff Hinton at Google Brain? 02:10 – Did Google completely sleep at the wheel and miss ChatGPT? 05:45 – Is data or compute the real bottleneck in AI's future? 07:20 – Does GPT5 Prove That Scaling Laws are BS? 13:30 – Are AI benchmarks just total BS? 17:00 – Would Cohere spend $5M on a single AI researcher? 19:40 – What is nonsense in AI that everyone is talking about? 25:30 – What is no one talking about in AI that everyone should be talking about? 33:00 – How do Cohere compete with OpenAI and Anthropic's billions? 44:30 – Why does being American actually hurt tech companies today? 45:10 – Should countries fund their own models? Is model sovereignty the future? 52:00 – Why has Sam Altman actually done a disservice to AI?
Enterprise AI is booming so it’s no wonder that, as companies figure out how to implement it, the industry of AI infrastructure is emerging. This week, Equity is bringing you an episode of our sister show, Found. Becca and Dom talk to Nick Frosst from Cohere, the AI company building natural language models for enterprise customers. They discuss why Frosst thinks the AI boom isn’t built on a bubble, whether or not AI companies are building toward a “digital god”, and how AI regulation could be a good thing. Equity is TechCrunch’s flagship podcast, produced by Theresa Loconsolo, and posts every Wednesday and Friday. Subscribe to us on Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod. For the full episode transcript, for those who prefer reading over listening, check out our full archive of episodes over at Simplecast. Credits: Equity is produced by Theresa Loconsolo with editing by Kell. Bryce Durbin is our Illustrator. We'd also like to thank the audience development team and Henry Pickavet, who manages TechCrunch audio products. Learn more about your ad choices. Visit megaphone.fm/adchoices
Nick Frosst, co-founder of Cohere, on the future of LLMs, and AGI. Learn how Cohere is solving real problems for business with their new AI models. This is the first podcast from our new Cohere partnership! Nick talks about his journey at Google Brain, working with AI legends like Geoff Hinton, and the amazing things his company, Cohere, is doing. From creating the must useful language models for businesses to making tools for developers, Nick shares a lot of interesting insights. He even talks about his band, Good Kid! Nick said that RAG is one of the best features of Cohere's new Command R* models. We are about to release a deep-dive on RAG with Patrick Lewis from Cohere, keep an eye out for that - he explains why their models are specifically optimised for RAG use cases. Learn more about Cohere Command R* models here: https://cohere.com/commandhttps://github.com/cohere-ai/cohere-toolkit Nick's band Good Kid: https://goodkidofficial.com/ Nick on Twitter: https://x.com/nickfrosst Disclaimer: We are in a partnership with Cohere to release content for them. We were not told what to say in the interview, and didn't edit anything out from the interview. We are currently planning to release 2 shows per month under the partnership about their AI platform, research and strategy.