How do you leave a $400K salary to go all in on your business? In this solo episode, Rob Walling cranks through a backlog of listener questions on reducing risk with your startup to go full-time, when to register as a business, how to price a SaaS with seat ambiguity, when to pivot, and how to keep building when you have four kids under eight. Want to get your question answered? Drop it here. Episode Sponsor: Your AI-generated code got you to V1. Now it's holding you back. Vibe coding is incredible for speed. But the codebase it leaves behind? Hidden security gaps, duct-tape architecture, features that break every time you ship. At a certain point you need professional engineering discipline, not more prompting. That’s where Designli's Engineering Intensive comes in. In two weeks, senior engineers audit your code, stress-test your infrastructure, surface vulnerabilities, and deliver a prioritized roadmap to get scale-ready. Total clarity on your product's health, with a money-back guarantee. Schedule your Engineering Intensive at designli.co/fortherestofus. Podcast listeners can also redeem a free Designli Impact Week. Topics we cover: (2:15) – Leaving a $400K salary to go full-time (7:43) – When to officially register your business (10:51) – Seat-based pricing with shared branding (12:40) – When to get a design audit (15:05) – How to calculate TAM for a Shopify app (18:29) – Can a step one app break free of its marketplace? (20:22) – How to know when it's time to pivot (22:31) – Building a startup with four young kids (25:30) – How to find ICP conversations without a network Links from the show: MicroConf Connect Join by May 20th to attend a Live AMA with Rob Walling The SaaS Playbook Start Small, Stay Small Reddit Thread: $30K to $440K in 7 Years (AMA) Stripe Atlas I Grew This SaaS by 13% Every Month for 13 Months Episode 589 | Finding a SaaS Idea Through 70 Cold Calls Rob Walling (@robwalling) | X If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you! Subscribe & Review: iTunes | Spotify
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