Advice Line with Bill Creelman of Spindrift
Bill Creelman, CEO and founder of Spindrift, joins Guy on the Advice Line to answer questions from three early-stage entrepreneurs. Plus, Bill and Guy talk about the importance of solving one problem at a time.
First, we hear from Josh in West Hollywood, California - a pickle beer maker - who's wondering whether to drop his home-made brine to save money by using a manufactured flavor instead. Then Zac in Marshfield, Massachusetts, is trying to figure out how to get marketing help for his Hawaiian themed Flannel shirt company. And Jean Pierre in Portland is wondering about the best way to get his Kombucha business back on track.
Thank you to the founders of Donna’s Pickle Beer, Kona Brand and Soma Kombucha.
If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.
And be sure to listen to Spindrift’s Founding Story as told by Bill on the show in 2020.
This episode was produced by Kerry Thompson with music by Ramtin Arablouei. It was edited by Andrea Bruce. Our audio engineer was Kwesi Lee.
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How I Built Resilience: Live with Melanie Perkins and Bill Creelman
This week, the online design platform Canva closed a new round of funding, bringing the company's valuation to $6 billion. Founder Melanie Perkins is also focused on helping her employees work from home, while supporting more than 30 million users worldwide. Also: Spindrift can't sell its sparkling water in many restaurants that are closed because of COVID-19, but founder Bill Creelman has seen a significant uptick in grocery store and e-commerce sales. These conversations are excerpts from our How I Built Resilience series, where Guy talks online with founders and entrepreneurs about how they're navigating turbulent times.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Spindrift: Bill Creelman
Bill Creelman graduated from college in 1996 with a business plan — to sell smoked fish from Nantucket. But over time, that idea morphed unpredictably into a brand that sold cocktail seasonings and supplies. After selling that company to liquor giant Diageo, Bill wanted to stay in the beverage industry. As a way of kicking his Diet Coke habit, he started making sparkling water with a fresh squeeze of lemon or grapefruit. That deceptively simple idea grew into Spindrift, a beverage that came with huge production challenges. Today, the company has an annual revenue topping $100 million. PLUS in our post-script "How You Built That," Gaurav Chawla loved home-made chai but hated how long it took to make. So he quit his engineering job and started the five-year process to create Chime — an automatic chai brewer that uses tea and spices from India.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.