Why OpenAI Bought a Podcast — with TBPN’s John Coogan and Jordi Hays
Scott Galloway sits down with TBPN creators John Coogan and Jordi Hays to unpack how they turned a daily tech show into one of the fastest-growing businesses in media — and ultimately, OpenAI’s first acquisition. They discuss why most podcasts get advertising wrong, how a small but influential audience can be worth more than mass reach, and why they built TBPN like a startup.
Plus, they debate OpenAI vs. Anthropic and what Mark Zuckerberg’s obsession with the next big thing reveals about the future of tech.
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The Simplest Way To Make $1M In 2026
Get Shaan's 4 money rules that took him from broke to $25M by 30: https://clickhubspot.com/sfmc
Episode 804: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) team up with the TBPN boys John Coogan ( https://x.com/johncoogan ) and Jordi Hays ( https://x.com/jordihays ) to break down the companies that could make you a millionaire as an employee.
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Show Notes:
(0:00) How to make $1,000,000
(5:05) Zuru
(12:47) Varda Space Industries
(19:33) Suno
(28:19) TrueMed
(37:32) HubSpot
(45:13) SemiAnalysis
(52:32) Harvey
(1:00:01) SendCutSent
(1:04:55) Column
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Links:
• ZURU - https://zurutoys.com/
• Varda - https://www.varda.com/
• Suno - https://suno.com/
• TrueMed - https://www.truemed.com/
• HubSpot - https://www.hubspot.com/
• SemiAnalysis - https://semianalysis.com/
• Harvey - https://www.harvey.ai/
• SendCutSend - https://sendcutsend.com/
• Column - https://column.com/
• TBPN - https://www.youtube.com/@TBPNLive
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Check Out Shaan's Stuff:
• Shaan's weekly email - https://www.shaanpuri.com
• Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents.
• Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies!
Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC
• I run all my newsletters on Beehiiv and you should too + we're giving away $10k to our favorite newsletter, check it out:
beehiiv.com/mfm-challenge
—
Check Out Sam's Stuff:
• Hampton - https://www.joinhampton.com/
• Ideation Bootcamp - https://www.ideationbootcamp.co/
• Copy That - https://copythat.com
• Hampton Wealth Survey - https://joinhampton.com/wealth
• Sam’s List - http://samslist.co/
My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano /
The AI Industry Is Becoming Like Professional Sports
When it comes to tech startups, you often hear about VCs making a ton of money, or founders experiencing life-changing exits. But something is changing in the world of AI. Now it's the engineers themselves getting pay packages that can be in the 9-figure range. Why is this? Why is it happening? How is it changing the culture of Silicon Valley and business more generally? On this episode, we speak with John Coogan and Jordi Hays, the co-hosts of TBPN, a daily show about technology, which covers the industry in a sports-like manner. We talk about the economics of these transactions, why they make sense, and who are the industry's top superstars.
Read more:Meta Seizes Its Moment to Spend Aggressively in the AI RaceApple Rebound Looks Elusive as AI Woes Draw Investor Scrutiny
Only http://Bloomberg.com subscribers can get the Odd Lots newsletter in their inbox each week, plus unlimited access to the site and app. Subscribe at bloomberg.com/subscriptions/oddlots
See omnystudio.com/listener for privacy information.
Zyns, Vapes and the Very Weird Market for New Nicotine Products
Vapes like Elf bars seem to be everywhere now. Meanwhile, Zyn nicotine pouches have become a huge seller for Philip Morris and are in such demand that it's sometimes hard to find them in stores. So where are all these new nicotine products coming from? What's the regulatory approval process for these? And what is it like to launch a new nicotine product right now? In this episode, we speak with John Coogan, the former co-founder of dietary supplement Soylent and most recently the co-founder of Lucy Goods, which makes nicotine gum. We talk about the booming market for Zyn and other nicotine products, plus the byzantine ways in which some of these companies are structured. We also talk about the death of Juul and how we seem to have ended up with a very strange gray market for vapes.
See omnystudio.com/listener for privacy information.
3 Niche Business Ideas: AI Psychics, Creator-Owned VPNs & Guns with Soylent co-Founder John Coogan
Episode 496: Shaan Puri (https://twitter.com/ShaanVP) and Sam Parr (https://twitter.com/theSamParr) talk with John Coogan (https://twitter.com/johncoogan), co-Founder of Soylent & Lucy and EIR at Founders Fund. John shares the most underrated creator-business no ones talking about, what Peter Theil and Keith Rabois are like, why he thinks lifestyle businesses are worthless and much more.
Want to see more MFM? Subscribe to the MFM YouTube channel here.
Want MFM Merch? Check out our store here.
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Check Out Sam's Stuff:
• Hampton - https://www.joinhampton.com/
• Ideation Bootcamp - https://www.ideationbootcamp.co/
• Copy That - https://copythat.com/
Check Out Shaan's Stuff:
• Try Shepherd Out - https://www.supportshepherd.com/
• Shaan's Personal Assistant System - http://shaanpuri.com/remoteassistant
• Power Writing Course - https://maven.com/generalist/writing
• Small Boy Newsletter - https://smallboy.co/
• Daily Newsletter - https://www.shaanpuri.com/
Other Cool Stuff:
• MFM Clips Channel - https://www.youtube.com/@ClipMFM
• MFM Merch - https://store.mfmpod.com/
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Show Notes:
(0:00) Intro
(3:15) Soylent origin story
(14:50) Lucy background
(17:00) Business Idea 1: Creator-owned VPN
(23:20) Business Idea 2: Ammunition Rollup
(28:45) How often does Sam think of the Roman Empire?
(32:20) Thoughts on Keith Rabois
(34:40) Best Twitter follows
(36:15) Debate: Lifestyle businesses vs. VC-backed
(48:15) Who John’s voting for
(51:00) Why AI wrappers are great businesses
(53:30) Business Idea 3: Lensa for ChatGPT
(57:40) Scam artist telemarketing
(1:04:05) Closing thoughts
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Links:
• John Coogan Twitter - https://twitter.com/johncoogan
• John Coogan Youtube - https://www.youtube.com/johncooganplus
• Soylent - https://soylent.com/
• Lucy Gum - https://lucy.co/
• Sam's Soylent article - https://tinyurl.com/mu8yhbyv
• Linus Tech Tips - https://www.youtube.com/user/linustechtips
• Anduril - https://www.anduril.com/
• Founders Fund - https://foundersfund.com/
• Keith Rabois - https://twitter.com/rabois
• Sean Parker - https://twitter.com/sparker
• Ligma Johnson - https://tinyurl.com/yx598zcc
• Peter Thiel - https://twitter.com/peterthiel
• Will Hurd - https://twitter.com/WillHurd
• Lensa - https://prisma-ai.com/lensa
• Power Law with John Coogan - https://tinyurl.com/3fdz6axs
• Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel.
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Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more.
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Other episodes you might enjoy:
• #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits
• #209 Gary Vaynerchuk - Why NFTS Are the Future
• #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto
• #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett
• #218 - Why You Should Take a Think Week Like Bill Gates
• Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More
• How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More
a16z Podcast: Reinventing Food
It's surprising that how (and what) we eat has actually changed very little over the ages, despite how much we’ve advanced as a species. Now, however -- driven by globalization, environmental factors, and other considerations -- the way we move, taste, and make our food is moving forward too.
From countering the limits of seasonality and global transport to re-thinking our species’ dependence on meat to optimizing nutrition to distilling the essence of taste, this discussion with Bryan Crowley, President of Soylent;
Ooshma Garg, founder and CEO of Gobble;
David Lee, COO and CFO of Impossible Foods
; and James Rogers, cofounder and CEO of Apeel Sciences -- and moderated by a16z Partner Kim Milosevich -- is all about the future of food... including how we define what “food”really is.
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The views expressed here are those of the individual AH Capital Management, L.L.C. (“a16z”) personnel quoted and are not the views of a16z or its affiliates. Certain information contained in here has been obtained from third-party sources, including from portfolio companies of funds managed by a16z. While taken from sources believed to be reliable, a16z has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. Furthermore, this content is not directed at nor intended for use by any investors or prospective investors, and may not under any circumstances be relied upon when making a decision to invest in any fund managed by a16z. (An offering to invest in an a16z fund will be made only by the private placement memorandum, subscription agreement, and other relevant documentation of any such fund and should be read in their entirety.) Any investments or portfolio companies mentioned, referred to, or described are not representative of all investments in vehicles managed by a16z, and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by funds managed by Andreessen Horowitz (excluding investments and certain publicly traded cryptocurrencies/ digital assets for which the issuer has not provided permission for a16z to disclose publicly) is available at https://a16z.com/investments/.
Charts and graphs provided within are for informational purposes solely and should not be relied upon when making any investment decision. Past performance is not indicative of future results. The content speaks only as of the date indicated. Any projections, estimates, forecasts, targets, prospects, and/or opinions expressed in these materials are subject to change without notice and may differ or be contrary to opinions expressed by others. Please see https://a16z.com/disclosures for additional important information.
Stay Updated:
Find a16z on YouTube: YouTube
Find a16z on X
Find a16z on LinkedIn
Listen to the a16z Show on Spotify
Listen to the a16z Show on Apple Podcasts
Follow our host: https://twitter.com/eriktorenberg
Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
a16z Podcast: The Future of Food
Rob Rhinehart, like most startup entrepreneurs, was strapped for cash and time as developed his ideas and ultimately a company. What stood out to Rhinehart in that all-consuming and ongoing process was the contrast between all the things in his life that technology had made more convenient and cheaper -- basically everything powered by smartphones -- and what he felt was a process still trapped in our agrarian past: sitting down for a meal.
Out of that observation came Soylent -- nutrition in powder or ready-to-drink form, that substituted for Rhinehart the lousy ramen or frozen corn-dog meals he was subsisting on.
Better, faster, cheaper -- Soylent has all the trademarks of good tech -- but are we really going to start drinking our meals? Rhinehart joins this segment of the pod along with a16z’s Chris Dixon, who led the firm’s investment in Soylent, to talk about where Soylent might fit into our lives ... and what it means for the future of food as well as earth's resources.
The views expressed here are those of the individual AH Capital Management, L.L.C. (“a16z”) personnel quoted and are not the views of a16z or its affiliates. Certain information contained in here has been obtained from third-party sources, including from portfolio companies of funds managed by a16z. While taken from sources believed to be reliable, a16z has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.
This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. Furthermore, this content is not directed at nor intended for use by any investors or prospective investors, and may not under any circumstances be relied upon when making a decision to invest in any fund managed by a16z. (An offering to invest in an a16z fund will be made only by the private placement memorandum, subscription agreement, and other relevant documentation of any such fund and should be read in their entirety.) Any investments or portfolio companies mentioned, referred to, or described are not representative of all investments in vehicles managed by a16z, and there can be no assurance that the investments will be profitable or that other investments made in the future will have similar characteristics or results. A list of investments made by funds managed by Andreessen Horowitz (excluding investments and certain publicly traded cryptocurrencies/ digital assets for which the issuer has not provided permission for a16z to disclose publicly) is available at https://a16z.com/investments/.
Charts and graphs provided within are for informational purposes solely and should not be relied upon when making any investment decision. Past performance is not indicative of future results. The content speaks only as of the date indicated. Any projections, estimates, forecasts, targets, prospects, and/or opinions expressed in these materials are subject to change without notice and may differ or be contrary to opinions expressed by others. Please see https://a16z.com/disclosures for additional important information.
Stay Updated:
Find a16z on YouTube: YouTube
Find a16z on X
Find a16z on LinkedIn
Listen to the a16z Show on Spotify
Listen to the a16z Show on Apple Podcasts
Follow our host: https://twitter.com/eriktorenberg
Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.