The Art and Science of Podcasting
Show notes
It’s both easier and harder than ever to build a successful podcast. In this episode, we chat with Sriram and Aarthi from the Good Time Show, who ventured into the world of audio peak pandemic and have since interviewed the likes of Elon Musk, Calvin Harris, and Naomi Osaka. We get their perspective on how to succeed in this competitive landscape, differentiation and the sliding scale of entertainment and information, the difference between an audience and a community, podcast analytics and how they’re changing, and even what Sriram has learned from his frontrow experience at Twitter recently. Topics Covered: 00:00 - Intro 02:20 - Podcast trivia 06:07 - Starting a podcast 08:45 - Differentiating 13:10 - Information vs entertainment 18:08 - Getting off the talk track 20:40 - Growth and metrics 22:31 - Authenticity 27:10 - Secret sauce of podcasting 28:10 - Advice for new podcasters 29:58 - In-person events 32:06 - Tech as a force for good 34:50 - The next wave of social 37:23 - Creator middle class 41:16 - Podcast infrastructure 42:55 - ChatGPT 45:10 - Swapping lives with a celebrity 52:26 - Your personal monopoly Resources: Find Sriram on Twitter: https://twitter.com/sriramk Find Aarthi on Twitter: https://twitter.com/aarthir Find Aarthi and Sriram on Youtube: https://www.youtube.com/@AarthiAndSriram Check out the Good Time Show: https://www.aarthiandsriram.com/ Stay Updated: Find us on Twitter: https://twitter.com/a16z Find us on LinkedIn: https://www.linkedin.com/company/a16z Subscribe on your favorite podcast app: https://a16z.simplecast.com/ Follow our host: https://twitter.com/stephsmithio Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures. Stay Updated: Find a16z on YouTube: YouTube Find a16z on X Find a16z on LinkedIn Listen to the a16z Show on Spotify Listen to the a16z Show on Apple Podcasts Follow our host: https://twitter.com/eriktorenberg Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Guests
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Sriram Krishnan
Senior White House Policy Advisor on AI
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